FOUNDERS LIFELINE
The No-Hustle Way to Reignite Your Business and Your Life
JOIN THE WAITLIST.
[JOIN THE COMMUNITY-of female founders who are done pretending burnout is a badge of honor,
who know growth doesn’t have to cost their sanity,
and who are rewriting the rules of business for women.]

You’ve built some momentum in your business… but it feels like you’re working harder than ever for inconsistent results.
You’ve hit goals before—maybe even a big revenue milestone — but it didn’t give you the peace, freedom, or consistency you thought it would.
You’re juggling work, family, and a million to-dos, and you feel like your business is running you instead of the other way around.
You catch yourself wondering: “What am I missing? Why does this still feel so hard? Maybe this whole entrepreneur thing isn't for me?”
You know you’re capable of more — but you’re stuck in the fog, spinning your wheels, and unsure what your next move should be.
If you’re nodding “yes” to any of this, you’re in the right place.
You knew exactly what to focus on in your business and life — the actions that take the least energy but create the biggest results (without grinding 16 hours a day).
You finally understood how to apply the daily practices successful entrepreneurs use to uplevel both their business and their life.
You had the confidence to leap — to do the thing, take the chance, and make the move you’ve been avoiding, even if it still scares the hell out of you.
You had an experienced multi-7 figure business owner in your back pocket — someone to ask your most stressful questions and get real solutions (because let’s be honest, relying on your partner for business advice isn’t working).
You learned the exact framework to take your business from where you are now to where you dream it will be — even if right now you have no idea how to get there.

Founders Lifeline is a membership community for female entrepreneurs that helps them build a profitable, sustainable business with clear systems so they can make more money without sacrificing their time or their life.

Here’s Exactly What You’ll Get:
($10,000.00 Value)
Monthly Hot Seat & Q&A Sessions with Jen
Get targeted solutions and spot growth opportunities with direct, personalized feedback.
Value- $4200/yr
Learn-at-Your-Own-Pace Online Training Portal
Short, impactful videos and exercises designed for women who want to think differently and run their business better. It comes with transformative workbooks & exercises.
Value- $2000
Copy-and-Paste Business Templates & Tools
My actual spreadsheets, position agreements, SOPs, KPIs, performance review forms, and more—so you can skip the guesswork and save hours.
Value-$450
Weekly Accountability
Check-Ins
Continue forward motion and steer clear of reverting to old habits or procrastination traps.
Value- $1200/yr
Exclusive Training Workshops
Human Design, Wellness, Cycle Syncing, Instagram, A.i, and new topics quarterly.
Value- $1700/yr
Private Community of Ambitious Women Entrepreneurs
Ask questions, bounce ideas, and get advice from women who get it—all from your phone or laptop, without having to get dressed up or leave the house at a ridiculous hour.
Value- Priceless
D.F.Y. Services Available
Done for you marketing & operation services available to scale faster & realign with the right support.
-additional
Course Outline
Module 1: Introduction
Get grounded inside Founders Lifeline with a clear overview of the platforms, onboarding process, community space, and how to get the most out of your membership. This module helps you feel supported from the start so you know exactly where to go, what to do first, and how to begin using the tools inside the program.
Module 2: Uplevel Thinking: Mindset
This module helps you understand the thoughts, beliefs, and subconscious patterns that are shaping your business results. You will begin shifting out of old programming and into a new level of thinking so you can lead, decide, and grow from clarity instead of fear or survival mode.
Module 3: Vision of the Future
Create a clear and emotionally connected vision for the life and business you are building. This module helps you move beyond vague goals and begin embodying the woman you are becoming so your decisions, energy, and actions align with where you are going.
Module 4: Founders’ Time Audit
This module helps you see where your time, energy, and attention are actually going. You will identify what is draining you, what is moving the needle, and how to redesign your schedule so your business supports your life instead of consuming it.
Module 5: Boundary Setting
Learn how to create boundaries that protect your energy, relationships, business, and peace of mind. This module helps you stop overextending, people-pleasing, and operating from guilt so you can lead with more clarity, confidence, and self-respect.
Module 6: Money & Finance
This module helps you heal your relationship with money while also understanding the practical numbers that make your business work. You will learn how money flows, how to stop financial leaks, how to understand profit, and how to make calmer, more confident decisions with your business finances.
Module 7: Toolkit & Universal Hacks
Build a practical toolkit of mindset, energy, nervous system, and universal principles you can use when business feels heavy, chaotic, or overwhelming. This module gives you simple tools to shift your state, reset your perspective, and get back into aligned action faster.
Module 8: Sales & Marketing
Learn how to attract the right people, communicate your value clearly, and sell in a way that feels aligned instead of awkward or pushy. This module helps you understand positioning, messaging, funnels, lead generation, and soul-fueled selling so you can create more consistent revenue with more confidence.
Module 9: Operations & Fulfillment
This module helps you move from doing everything yourself to building systems that support delivery, consistency, and growth. You will learn how to simplify operations, improve client experience, document processes, and create more ease behind the scenes of your business.
Module 10: Future Proofing
Create a business that can support you through growth, change, challenges, and different seasons of life. This module helps you build resilience, contingency plans, strategic flexibility, and long-term stability so your business is not dependent on constant hustle or perfect conditions.
Module 11: Extras
Access additional resources, trainings, templates, tools, and bonus materials to support your growth inside Founders Lifeline. This section gives you extra support where you need it most, whether you are refining your strategy, strengthening your systems, or deepening your personal development.
When you do the work inside Founders Lifeline, you will no longer be running your business from survival mode. You will have the mindset, money clarity, boundaries, sales strategy, systems, and support to build a business that is profitable, sustainable, and aligned with the life you actually want to live.








THE JEN EXPERIENCE
I booked a consultation with Jen on a whim and it was fantastic. I was able to finally look at my goals and start to feel like I can actually accomplish them. She helped me find my "why" again and made me feel motivated. I would recommend booking a consultation with Jen especially if you are currently on the fence.
Cara Oliverio
Mortgage Broker
Do it. Why the F not. But really, allow it to soak in, its not just a meeting, its the thoughts and work after. I loved the SCIENCE And Psychology behind it. That meant so much and really allowed me to do the deeper work.
Jane Kendall
Owner | Jane Doe Creative
This summer I found myself struggling with some aspects of my business and I reached out to Jen. I am so glad I did. Over the course of our conversation she identified some areas I needed to focus on and how to improve what I was doing. The advice was practical, simple to implement and effective. The best thing about working with Jen is Jen -- she is real, she honestly cares about you and your business and most importantly it comes from a place of love. Business is about people and putting them first is never wrong. Jen is about people, and she puts you first.
Rosemary
618 Massage and Spa
I was following Jen for a while. I just found her and fell in love with her. Then she launched a course, and Jen's the best coach that I've had, when she was a coach at GoodLife Fitness, and I jumped on it and I started the program.
Jen is not judging you at all, and you'll feel that. So trust her. And if you can trust her, and you can be open with her, and you keep it going. She will help your nervous system, help your confidence, and help you create a day and a routine, to have that life that you do want.
Apryl Stewart

HI! I'M JEN
I’m Jen McCarthy, a multi-7-figure entrepreneur, mom, and mentor who’s been exactly where you are: hustling hard, feeling stuck, and wondering what I was missing. Here's what I know to be true; Success isn’t about working more ...it’s about thinking differently and learning things you were simply never taught. I’m teaching the biggest game changers of my entrepreneurial career, and I’m giving it to you for a small fraction of what I paid to learn it, inside Founders Lifeline.
You’ve built a business that brings in income—but it’s draining your energy and joy.
You’re tired of Googling your way through every problem and want clear direction.
You’re juggling client work, kids, and the mental load of running a home—and it’s too much.
You’ve lost your creative spark and want to reignite it—or pivot with confidence.
You’re craving support from a coach who’s actually done this while raising kids.
You want systems, strategies, and templates you can plug in immediately.
You’re ready to make more money, have more time, and actually enjoy your life again.
You’re looking for a quick-fix magic button with no work involved.
You’re not open to changing your mindset, habits, or leadership style.
You love being busy for the sake of it and wear hustle like a badge of honor.
You want someone else to run your business for you without you being involved.
You’re unwilling to invest in yourself or take action when you have the right tools.
[YOUR NEXT LEVEL STARTS HERE.
IT'S POWERFUL. AND IT'S DESIGNED FOR YOU.]
All it takes is a few minutes a day, and you’ll walk away with a proven framework you can use to uplevel your business and your life.
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